Dr Sankar Mukherjee is an associate professor in digital marketing, marketing, and entrepreneurship. He has served 12 years in the corporate with multinational and Indian multi-national organizations such as Wipro, IFB, Colgate-Palmolive(I)LTD, Reliance Communication, and Airtel as head of operation across sales and marketing functions. He has also been associated with prestigious Universities and B-schools in India, such as GITAM UNIVERSITY, SYMBIOSIS UNIVERSITY OF APPLIED SCIENCES, GALGOTIAS UNIVERSITY, and GIBS, Bangalore and RAMAIAH INSTITU OF MANAGEMENT, Bangalore. He graduated from Calcutta University with a degree in science. Dr. Sankar has a post-graduate degree in digital marketing from Purdue University in the USA and an MBA from Sikkim Manipal University in India. He has completed his M.Phil. and PhD in the areas of social marketing (CSR)and Digital Marketing. He is also a social science researcher in the area of ESG(Environment Social and Governance). His passion for entrepreneurship has contributed significantly to developing entrepreneurial skills among budding entrepreneurs and students. Dr. Sankar has published many research papers in Scopus, ABDC, and other internationally famous publication houses. He is an avid reader and an environment lover. He is also the founder of Wisdomaia the leadership platform for budding social leaders.