Faculty

Education

• M.Sc. (Applied Statistics),Bharathiar University, Coimbatore, 2001 
• MBA (Retail Management) , Bharathiar University Coimbatore,2010 
• M.Phil. (Statistics) ,Bharathiar University, Coimbatore, 2004 
• B.Sc. (Mathematics) , Bharathiar University, Coimbatore,1999

Area of Research

• Stochastic Modelling
• Healthcare Analytics
• Machine Learning and Data Science

Awards and Recognitions

(Gold Medal) Holder (Bharathiar University) in M.Sc. (Applied Statistics) 2001

Publication

Research Papers Published:

• Mallieswari, R., Palanisamy, V., Senthilnathan, A. T., Gurumurthy, S., Selvakumar, J. J., & Pachiyappan, S, A Stochastic Method for Optimizing Portfolios Using a Combined Monte Carlo and Markowitz Model: Approach on Python. ECONOMICS, vol. 12, no. 2, Sciendo, 2024, pp. 113-127. https://doi.org/10.2478/eoik-2024-0014 (Scopus)
• Mallieswari, R., & Shubha, B. N. Healthcare Cost-Benefit Analysis Using Machine Learning: A Panel Data Modelling Approach. In 2024 IEEE International Conference on Interdisciplinary Approaches in Technology and Management for Social Innovation (IATMSI) (Vol. 2, pp. 1-6), 2024, (Scopus)IEEE.
• A. Gupta, Mallieswari . R and Debolina. Gupta, "Artificial Intelligence in Enhancing Quality of Education: SEM Approach," 2024 2nd DMIHER International Conference on Artificial Intelligence in Healthcare, Education and Industry (IDICAIEI), Wardha, India, 2024, pp. 1-5, doi: 10.1109/IDICAIEI61867.2024.10842673.
• Mallieswari R, Dhananjaya V, Yashaswini Murthy, Padmaja V, Mission and Vision: The Power Duo Transforming Manufacturing Performance – A Comprehensive SEM Analysis, International Journal of Business Analytics (IJBAN), 2(1), 2024, pp. 1-14
• R Mallieswari, Gururaj B Urs, Mishra Niharika, P Bhanumathi, Pervasive Uncertainty: Citizens' Perspective on the Efficacy of Healthcare Services in Combating Vaccine Reluctance; A Structural Equation Modelling (SEM) Approach, (2023), International Journal of Science and Healthcare Research, Journal's , https://ijshr.com/current_issue.html, Volume 8; Issue: 4; October-December 2023
• Mallieswari R., Jeevitha R. and Niharika Mishra, Analysis of Supply Chain Social Sustainability in Hotel Industry, Int. Jouranl. of Adv. Res. 11 (Jan). 1367-1371] (ISSN 2320-5407) , 2023 
• Mallieswari R , Niharika Mishra,  "Implementation of Artificial Intelligence in the FMCG Industry and Its Impact on Logistics Management", International Journal of Emerging Technologies and Innovative Research , ISSN:2349-5162, Vol.10, Issue 1, page no.f661-f666, January-2023, Available :http://www.jetir.org/papers/JETIR2301591.pdf
• Mallieswari R, Niharika Mishra, Jayashree Kowtal and Aravinda Reddy (2023), Employee Well Being: Sentimental Analysis Using NLP, International Journal of Data Analytics (IJDA), 03 (01), January-December 2023, pp. 1–11
• Mallieswari R, Nirmal Kumar, Niharika Mishra, Jayashree Kowtal, "A Machine Learning Decision Tree Approach to 3D Printing Technology Adoption: Industry Awareness and Trends", International Journal of Emerging Technologies and Innovative Research, ISSN:2349-5162, Vol.10, Issue 9, page no.f598-f610, September-2023, Available :http://www.jetir.org/papers/JETIR2309572.pdf
• Mallieswari, R. ., Mishra, N. ., & Jeevitha, R., Gen Z Perspective of E-Commerce Logistics Service Quality on Home Delivery after Pandemic: SEM Approach to Satisfaction of Customer and Loyalty. NLDIMSR Innovision Journal of Management Research, 7(1), 13–29, 2023, https://doi.org/10.31794/NLDIMSR.7.1.2023.13-29.
• R. Mallieswari, V. Rema and B. N. Thontadarya, "Reverberation of ERP Implementation in Manufacturing Enterprises Process Outcomes through IoT: Evidence from India," 2022 IEEE 19th India Council International Conference (INDICON), Kochi, India, 2022, pp. 1-5, doi: 10.1109/INDICON56171.2022.10040012 (Scupus).
• Mallieswari, R. ., Mishra, N., ANALYSIS OF ERP IMPLEMENTATION IMPACT ON SUPPLY CHAIN MANAGEMENT IN AUTOMOBILE SECTOR, International Journal of Business, Management & Research (IJBMR), ISSN (P): 22496920; ISSN (E): 22498036 , Vol. 13, Issue 1, Jun 2023, 37–46
• Praveen Kumar T, Mallieswari. R and Kirupa Priyadharsini. P. M, "Predicting Stock Market Price Movement Using Machine Learning Technique: Evidence from India," 2022 Interdisciplinary Research in Technology and Management (IRTM), pp. 1-7, doi: 10.1109/IRTM54583.2022.9791640, June 2022. (Scopus/IEEE).
• Modelling of Creative Advertising Impact on Social Media Members Acceptance of Sports Accessories, ‘INNOVISION’-Journal of Management Research ,Vol. 6, ISSN 2457-0893, Jan-June 2022.
• Mallieswari R, Aravinda Reddy, Quality Improvement of Service Industry Using Waiting Line Model for Selected Banks in Bangalore, International Journal of Application or Innovation in Engineering & Management, ISSN 2319 – 4847,July 2021.
• Mallieswari R, Debolina Gupta, Chaithra K, Analysis Of Multichannel Retailing Using Consumer Shopping Behaviour, International Journal of Management, Technology And Engineering , January 2020, DOI:16.10089.IJMTE.2020.V10I01.20.35469, 2249-7455
• Mallieswari R ,Debolina Gupta, Mudit Kumar Rai, Digital and Other Payment Platforms: Factors Influencing Choice among Youths, International Journal of Management, IT & Engineering Vol. 10 Issue 02, February 2020 ISSN: 2249-0558 
• Mallieswari. R , Adarsh , Effectiveness of Artificial Neural Network in promoting Green Supply Chain- A study conducted on select company in Bangalore, Adalya Journal , Web of Science group, Volume 9 , Issue 5, May 2020 Page No : 471 – 484 ,    https://doi.org/10.37896/aj9.5/052
• Mallieswari.R , Vishal S Nayak, “Application of Time Series Analysis in Forecasting the Petroleum Products Sales – A Study Conducted for Bharat Petroleum Corporation Limited”, ISSN NO : 1869-9391, GIS Science Journal, UGC Care II Journal,    Page No: 59-77, ISSN: 2279-0667 Vol 9, Issue 7-8, July-August 2020,
  DOI:20.18001.GSJ.2020.V7I6.20.35436
• Arshad Amir Labba, Krishnendu Bal, Mallieswari.R, Debolina Gupta, Global Challenges and Cyber Security Management - A New Business Priority, International Research Journal of Engineering and Technology (IRJET), Volume: 07 Issue: 07 | July 2020, www.irjet.net, e-ISSN: 2395-0056, p-ISSN: 2395-0072.
• Mallieswari.R, Akshitha V Kumar, Application Of Simulation In Optimizing Online Sales Check Out Operation In Restaurant Using Tora, T R A N S A s i a n J o u r n a l o f M a r k e t i n g M a n a g e m e n t R e s e a r c h (TAJMMR), ISSN: 2279-0667 Vol 9, Issue 7-8, July-August 2020.
• Arshad Khan Mallieswari.R, Application of Fishbein Multi -Attribute Model in Analyzing Difference in Consumer Attitude Towards Selective Apparel Brands in Bangalore, Mukt Shabd Journal, Volume 9, Issue IX, ISSN 2347-3150, Pages : 324 -341
• Mallieswari R, Vinit DM Application of Grey Decision Analysis for Patients Satisfaction of Public and Private Sectors ' Healthcare Service Quality, International Journal of Science and Healthcare Research, Volume 5, Issue 3, ISSN 2455-7587,Pages : 487 – 493, 2020. 
• Mallieswari.R and Shyam, Application Of Markov Chain In Ascertaining Of Brand Loyalty – A Study Of Consumer Electronics, Volume 9, Issue 11(3), International Journal of Multidisciplinary Educational Research, ISSN:2277-7881, November 2020.
• Mallieswari R, Tejaswini N, Sai Sowmya Karanam, Vasavi Pai P, Effect of Machine Learning in Healthcare Industry with reference to Artificial Intelligence, International Journal of Advanced Research in Computer Engineering &Technology, January 2019. ISSN: 2278 – 1323
• Mallieswari R, Manish Kumar Sahu, Block chain and Cross-Border Money Transfer - At A Glance, Journal of Emerging Technologies and Innovative Research January 2019. ISSN: 2349-5162
• Mallieswari R, Aravinda Reddy M N, Use of IOT at Bosch Manufacturing in Bangalore International Journal of Management (IJM), Jan-Feb 2019., 0976-6510
• Mallieswari R, K Sriharika Kankanala, Influence of Social Media on Decision Making Process in Cosmetics Industry among Working Women in Bangalore City, International Journal of Social Science and Economic Research, February 2019. 2455-8834
• Mallieswari R, Aravinda Reddy M N, Dealer Associations and Supply Chain Performance in Financial Services Processes in Bangalore, International Journal of Engineering and Management Research, Jan-Feb 2017. 2250 - 0758
• Aravinda Reddy M N, Mallieswari R, Role of Information Technology in Karnataka Tourism Industry, International Journal of Management and Applied Science, June 2017.
• Mallieswari R, Debolina Gupta, Basavanna Y.S., The Impact of Promotional Campaign on Customer Purchase Decision –Evidence from Id Fresh Food Products, Bangalore, India Journal of Emerging Technologies and Innovative Research, June 2019, Volume 6, Issue 6, ISSN-2349-5162.
• Mallieswari R, Rema V , Forecasting of Reorder Point using Economic Order Quantity for a Leading Food Industry: International Journal for Research in Applied Science & Engineering Technology, ISSN: 2321-9653; IC Value: 45.98; SJ Impact Factor: 7.177 , Volume 7 Issue VIII, Aug 2019- Available at www.ijraset.com.
• Rema V.  Mallieswari R., D. Bhargavi ,Influence of User-Generated Digital Content On Travel Information Search International Journal of Latest Technology in Engineering & Management (IJLTEM) ISSN: 2456-1770.Volume 3, Issue 4 (September - October 2019), PP 01-07 www.ijltem.com.
• Mallieswari R, Aravinda Reddy M N, And Ms. Tanya Prabhakar, Impact of Determinants On Return On Equity (Roe) On Nifty Fast Moving Consumer Goods (FMCG) Index Constituents. International Journal of Advanced Research,DOI:10.21474/IJAR01/9743DOIURL: http://dx.doi.org/10.21474/IJAR01/9743, September 2019.
• Mallieswari R, Dr. Aravinda Reddy MN, Anjali Anandani, The influence of differential pricing offered by food delivery apps with reference to Bangalore". International Journal of Commerce and Management Research, ISSN: 2455-1627, Published: September 2019.
• Mallieswari R, A Designing Procedure for Beattie Continuous Sampling Plan, International Journal of Scientific Research, 2277-8179 July 2015.

Book Published:

• Business Mathematics
  Rangaraj G. | Mallieswari R. | Rema V
  Edition: 1st
  ISBN-13: 9789353502461
  © 2020 | Published
  Price: INR 550
   Cengage Learning India Private Limited

Book Chapters Published:

• R., Mallieswari (2023). Supply Chain Practices and its Implementation Effectiveness on Food Industry, in Haque, Shamima, Srividya, N. and Sen, Arnob (eds.) Sustainable Excellence A Contemporary Business Perspective, ISBN: 978-93-91355-30-2, Excel India Publishers, New Delhi pp. 265-272, 2023
• Marketing Practices of Marketers Impact on Social Media Members Behaviour, Published as an Edited Book with ISBN No:978-93-90873-14-2,December 2021. 
• Impact of Emotional Intelligence on Employees’ Performance in the IT Sector, Published as an Edited Book with ISBN No: 978-93-90873-14-2,December 2021
  

Research Papers Presented:

• Social Entrepreneurship as Catalyst for Social Change: A Mediation Approach at the Third International Conference on Economics, Business, and Sustainability, 18th & 19th September 2024.
• Topic Modelling of India’s Digital Healthcare Research Trend at the 3rd 2024 IEEE World Conference on Applied Intelligence and Computing (AIC 2024), organized by Soft computing society, Gwalior, India on July 27-28, 2024.
• “Healthcare Cost-Benefit Analysis Using Machine Learning: A Panel Data Modelling Approach” at the IEEE International Conference on Interdisciplinary Approaches in Technology and Management for Social Innovation (IATMSI-2024), organized by IEEE MP Section and ABV-IIITM Gwalior, India on 14-16 March 2024.
• The Mediating Effect of Policy and Regulation in a Post-Pandemic Scenario ,4th International Conference on the Role of Innovation, Entrepreneurship, and Management for Sustainable Development (ICRIEMSD-2023), November 3rd and 4th, 2023, OP Jindal University, India
• Pervasive uncertainty: Citizen’s perspective on the efficacy of healthcare services in combating vaccine reluctance , International Conference on ESG (Environmental, Social and Governance) held at Ramaiah Institute of Management and BCIC Bangalore, 27 th & 28 th June 2023
• Adopting of 3D printing technology: A study on industry awareness and trends, International Conference on "Services Marketing: Digitization and Management " held at the NSB Academy, Bangalore on June 22-23, 2023.
• Gen Z Perspective of E-commerce Logistics Service Quality on Home Delivery during the Pandemic: SEM Approach to Customer Satisfaction and Loyalty, International Conference (NLDICM-2023) on Challenges and Opportunities for Entrepreneurship and Business Growth (February 17-18, 2023), Sector 1, Srishti, Mira Road (East), Thane (MMR) 401107, Maharashtra.
• Reverberation of ERP Implementation in Manufacturing Enterprises Process Outcomes through IoT: Evidence from India, 2022 IEEE 19th India Council International Conference (INDICON), Kochi, India, 2022
• Predicting Stock Market Price Movement Using Machine Learning Technique: Evidence from India,  Interdisciplinary Research in Technology and Management (IRTM), IEEE Kolkata Section, February 24th-26th, 2022
• Modelling of Creative Advertising Impact on Social Media Members Acceptance of Sports Accessories , International Conference (NLDICM 2022) on Rethinking Business Strategies to Drive Innovations and Business Values, February 25 26, 2022 , Best Research Paper Presentation Award in Marketing Track (Unique Certificate No: NLDICM2022/W/04), N.L. Dalmia Institute of Management Studies and Research, Mumbai.
• A Critical Evaluation of Health Care Quality & Health Investment Management in Covid 19 Scenario, ISDSI-Global Conference 2021: Leading business in a FLUID world held at INDIAN INSTITUTE OF MANAGEMENT, NAGPUR from December 27-30, 2021.
• Supply Chain Practices and its Implementation  Effectiveness on Food Industry, Techno India School of Management Studies ,Salt Lake, West Bengal, International Conference on Sustainable Excellence in Business & Entrepreneurship (ICSEBE2021) on 25th & 26th November, 2021
• Marketing Practices of Marketers Impact on Social Media Members Behaviour, International E-Conference on Contemporary Issues in Accounting, Finance & Management Organized By the Department Of Commerce on 28th & 29th August 2021 In Association with IQAC, KANCHRAPARA COLLEGE, Kanchrapara North 24 PGNS, West Bengal-743145, INDIA.
• Impact of Emotional Intelligence on Employees’ Performance in the IT Sector, International E-Conference on Contemporary Issues in Accounting, Finance & Management Organized By the Department Of Commerce on 28th & 29th August 2021  In Association with IQAC,  KANCHRAPARA COLLEGE, Kanchrapara North 24 PGNS, West Bengal-743145, INDIA
  

Membership

Member of Soft Computing Research Society, New Delhi.