Dalgona Dilemma
XIME College, Bangalore
Report of the Event:
The event Dalgona Dilemma was a part of a two-day management fest conducted at XIME College, Bangalore, on the 27th and 28th of February 2025. The fest was inspired by the popular “Squid Game” theme, creating an atmosphere of excitement, suspense, and strategic competition.
Students Sandesh Abhijeet Borgaonkar and Sanjana K R participated in the Marketing Event titled Dalgona Dilemma, which combined creative thinking with problem-solving under pressure. The event required participants to decode marketing challenges while navigating theme-based tasks reminiscent of the Dalgona candy challenge from Squid Game.
Participants were evaluated based on their marketing acumen, communication skills, creativity, and ability to think on their feet in high-pressure scenarios. The event was well-structured and attracted teams from several reputed institutions, promoting cross-college collaboration and competitive spirit.
Overall, the participation was an enriching experience for the students, offering them exposure to innovative event formats and practical applications of marketing concepts.
